Building in meaningful iterations is important to your product. It's easy to get excited when you have a vision, but it’s important to not rush the process. Your first iteration or the first draft of your product may not have all the bells and whistles you want it to. And that's OK. Accepting that the first iteration will not be the final version or the best version is important.
Here are the important things to note when you're working in iterations:
What is your product trying to solve: Identifying the pain point your customers have is essential to a great product. Without providing a solution to a problem your users have, there is no incentive for them to log on or use your product.
What are the core functions of your product: Focus in on the how. Once you’ve identified the pain point, it’s important to consider how people will solve this pain point within your product. Pick no more than three main functions and make absolutely sure that these are easy for your user to navigate and solves their problem. Focusing on too many features can mean that your core features are not being attended to.
What do you want your dream product to look like: Identifying this will help you work toward your goal. This way when you are building features, you're leaving room for the dream features so they are easy to add in later.
Here are a few examples of building in iterations:
1. Snapchat: Snapchat started as a very simple idea, an app that sends messages to someone that get erased after the person views it. The other features of Snapchat (like the Snapchat map, the discover page, GIPHY stickers, etc.) all came after the original iteration.
2. Instagram: Instagram started with the idea of solely communicating through images. It was named Instagram, referring to the fact that users were sending a type of instant telegram. The comments, likes, captions, etc. were all stripped from the original version. After years of iterating, we have an entire community of influencers, stories, and hashtags!
So, if you're thinking of taking the next big step in building your product, first of all CONGRATS! Secondly, consider iterations and how you are moving the product in the direction that makes the most sense for your users.
Interested in chatting more with us about UI/UX design? Contact us at email@example.com.
It feels like 2022 was just yesterday! Okay, maybe it was. While we’re still in the first part of the year, we’re sharing the top design trends that are coming to the forefront in 2023. These trends are becoming more visible in all niche tech industries for SaaS and mobile apps, including fintech, edtech, telehealth and more.
Everyone who has a great idea should go through some research and validation because you want to make sure you're building a solution to a problem that people actually have! So, let's walkthrough the steps in doing some research and discovery.
We know hiring a designer for your app or software is a long-term investment. You want someone who will be there for you through and through! So, how do you find the best fit for you that meets all of your needs? You can go through a hiring process to find someone (which typically takes 1-3 months and then another 1-3 months for them to get acquainted), or you can hire an agency on a rolling month-to-month basis.
Have you ever had an experience with an app where you’re like “Oh wow! That is so cool?” It’s these amazing moments that change lives and behaviors. So, how do you cultivate these moments in your app and create a platform that everyone loves to use and come back to?
If you’re a founder, CEO or manager of any online platform, then you know this sentence all too well “it’ll be simple, just one extra screen!” — I have a truth bomb for you, it never is just ONE extra screen! So, how do you figure out if the new feature idea you have is actually in fact SIMPLE or DIFFICULT?
Think of UI/UX designers as the architects of the building — they say what goes where and they provide a blueprint. Developers and engineering are the construction of the home. Remember, both experts have points of view in different areas, so it’s important to weigh these and do what is ultimately best for your business.