A common myth is that people think they need to have EVERYTHING figured out before taking their concepts to a UI/UX designer. And that is just not true!
I don’t know how many times I’ve heard: “I still need to get it all sketched out for you.”
No you do not! That is what we’re here for.
A great UI/UX design agency will help you figure out your user flows, concepts and core functions of your app or web platform with you.
A lot of times this comes from a misunderstanding of what UI/UX actually is. So let’s talk about it.
What is UI/UX? Well, first let’s chat about what it’s NOT.
But there’s a big reason why you need UI/UX and why it gets confused with these things!
Let’s start with the jargon: UI stands for “user interface” and refers to the layout and graphics of an app.
UX stands for “user experience” and this is the thought process behind how someone interacts with the app (for example: when a user clicks this button, where should it take them?).
Sometimes these two principals of design are separated into two job titles, and sometimes one person does both the UI and UX.
Here’s where it gets confusing. As a UI designer you may utilize branding and graphic design to create the interface. Yes! That is correct!
And as a UX designer, you may utilize understanding of development to map out the user functions. Yes! That’s also correct!
But there’s a big difference between someone who is taking your existing branding and creating it into a beautiful mobile app vs. a brand designer who is redoing your whole logo and color palette. Make sense so far?
Talking with a UI/UX agency is one of the first steps you take when starting to create your mobile app or web platform. They’ll help you not only make it beautiful, but also walk through determining the functions and user flow.
So this misconception that you have to have it all figured out and sketched out and then give it to a UI/UX designer possibly comes from a misunderstanding that UI/UX designers are more than just pen to paper designing — it’s thought, brainstorming and collaboration.
Interested in chatting more with us about hiring UI/UX designers? Contact us at email@example.com.
Everyone who has a great idea should go through some research and validation because you want to make sure you're building a solution to a problem that people actually have! So, let's walkthrough the steps in doing some research and discovery.
We know hiring a designer for your app or software is a long-term investment. You want someone who will be there for you through and through! So, how do you find the best fit for you that meets all of your needs? You can go through a hiring process to find someone (which typically takes 1-3 months and then another 1-3 months for them to get acquainted), or you can hire an agency on a rolling month-to-month basis.
Have you ever had an experience with an app where you’re like “Oh wow! That is so cool?” It’s these amazing moments that change lives and behaviors. So, how do you cultivate these moments in your app and create a platform that everyone loves to use and come back to?
If you’re a founder, CEO or manager of any online platform, then you know this sentence all too well “it’ll be simple, just one extra screen!” — I have a truth bomb for you, it never is just ONE extra screen! So, how do you figure out if the new feature idea you have is actually in fact SIMPLE or DIFFICULT?
Think of UI/UX designers as the architects of the building — they say what goes where and they provide a blueprint. Developers and engineering are the construction of the home. Remember, both experts have points of view in different areas, so it’s important to weigh these and do what is ultimately best for your business.
There’s a ton of different ways to make your website or app standout — but one of the biggest (and most obvious ways) is through your branding. This is why picking your color palette is one of the first and biggest things you can do to standout when you’re starting out.